“Important isn’t enough. Is this product going to help keep the business around for the next 5-10 years? Then say so.”
Love this framing - headwinds or not, we should be encouraging (or dare I say evangelising) our sponsors and customers to be seeing the world through that lens 👏
“Important isn’t enough. Is this product going to help keep the business around for the next 5-10 years? Then say so.”
Love this framing - headwinds or not, we should be encouraging (or dare I say evangelising) our sponsors and customers to be seeing the world through that lens 👏